Boost Your Business with Gift Cards!

Download the Gift Card Brochure "Gift cards boost profits" (from PizzaMarketplace.com)

Everyone wins with gift cards. They're easy and convenient for your customers and profitable for you. Gift cards and stored value cards boost repeat business since customers return to redeem their cards. And research shows that the majority of card holders spend more than the value of their card*.

Personalizing gift cards with your restaurant name and logo increases your customers' awareness of your business – and creates impulse purchase opportunities. What hungry customer wouldn't be tempted by a glimpse of your gift card in their wallet?

With gift cards and stored value cards, you can also:

• Keep the money in your restaurants.
• Increase overall marketing opportunities.
• Reduce accounting and administration costs.
• Reduce gift certificate fraud, shrinkage, and duplicate use.
• Create a greater perception of value with custom cards than paper certificates.

Phoenix™ Point-of-Sale makes it easy to enjoy the benefits of gift cards and stored value cards. For instance, you can sell a card with a regular order or separately. Your customers can reload their cards for pre-specified amounts or for any amount they choose. They can use them to pay for orders over the phone or in person. The Phoenix system's in-depth reporting provides information on gift cards sold and redeemed, so you know the effectiveness of your gift card program.

Technical Requirements
Enjoy the benefits of gift cards in your store. It's as easy as 1-2-3!

1. Get the right software:
   
   • Phoenix POS Version 4.04 or higher
   • PCCharge Payment Server software (also used for integrated credit card processing)
   
   
2. Get the right hardware:
   
   • Magnetic card readers at register stations
   
   
3. Contact your choice of third-party gift card provider (Givex or Valutec) to activate your gift card program. Both companies offer many affordable options based on your volume of gift card sales, and they can help you decide the right program for you.

Getting Started

For more information, please call FireFly Technologies at 866.678.6781. Or, contact our preferred gift card providers directly at www.givex.com (800.962.4935) or www.valutec.net (866.742.7324).