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10 Ways to Be Profitable in 2010 Using POS Technology

  1. Cut food costs with real-time inventory tracking. Use your POS system to monitor and adjust usage. Start with key ingredients, such as your dough balls, cheese, and bottled drinks for immediate impact on your bottom-line food costs.

  2. Do marketing the 2010 way. It's about relationship marketing–catering to your customers based on ordering history, menu preference, location, and more. Try thanking your top spenders with a free dessert, for instance.

  3. Get online ordering–now! Adding online ordering to your current Web site can boost ticket averages and sales volume and is easier than you think! Our favorite service providers? 411eat.com, Brygid Technologies, and TakeOut Technologies.

  4. Generate repeat business with a loyalty program. Give your customers a reason to return with rewards for every dollar they spend. For maximum flexibility, Phoenix POS has a built-in loyalty program.

  5. Control labor costs. Schedule only the labor you need for each shift to reduce your labor percentage. Phoenix POS lets you build your schedule to a forecasted labor budget based on an hourly breakdown of projected sales and delivery count.

  6. Analyze your menu to discover the year's top sellers and duds with your system's Item Sales Report. You can up the price of your best-selling pizza or ditch your pasta penne based on correct data.

  7. Use the Web to manage your business remotely. Check labor/sales reports, talk to employees, and receive alerts via your laptop or handheld device.

  8. Make your business stand out with mobile-phone ordering capabilities. Customers will love the convenience of browsing your menu and placing orders right from their handheld devices.

  9. Use automatic e-mail order confirmation to boost customer service. Your POS system e-mails a copy of the receipt when the order is done, and notifies the customer when the order is assigned to a driver.

  10. Hold an employee contest to see who can sell the most "extras"–drinks, breadsticks, or desserts. Your POS should have a Server Item Sales Report that tracks who sells how much of individual menu items. You'll be surprised at how much money a little competition can bring in.