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March 22, 2006 FOR IMMEDIATE RELEASE


FireFly Announces 2nd Annual Phoenix User Conference

Customers invited to gather for training, development roadmap.

Hillsboro, OR

"Top 10" will be the theme of the second annual Phoenix User Conference, in Nashville, Tenn., at the Gaylord Opryland Resort on May 15 and16.

Customers are invited to join FireFly management, technical staff and developers to participate in hands-on training on topics such as "Top 10 Ways to Use Phoenix POS to Increase Your Sales," "10 Tips for Keeping Your Bottom Line Secure," "Multi-store Solutions: From 1 Store to 10 to 100," and "10 Steps to Getting Started with Inventory, Marketing, Labor Scheduling and other Advanced Features."

"Many customers don't have time to learn all the advanced features of their system during the initial implementation," explained Marketing Director Duessa Holscher. "This is an opportunity for users to explore new features in depth, so that they can take full advantage of their investment."

Another highlight of the event is the opportunity to preview 10 new features of the upcoming 4.0 release, discuss development roadmaps, and give input on future feature direction.

"We highly value customer input," explained Holscher. "Our customers have directed much of our development to date, and we expect this conference to provide a goldmine of suggestions to make the Phoenix product even stronger."

The two-day event also includes opportunities to socialize with sales and support team members as well as other Phoenix users.

About FireFly Technologies

FireFly Technologies is a company committed to putting the customer first! As the experts in pizza technology, we offer innovative point-of-sale and management technologies through our Phoenix POS system. Restaurant operators use the Phoenix system to improve their profitability and business results as well as simplify the management of their operation. Learn more at http://www.fireflypos.com